Mountain Magic

fall colors from Trestle 16 on the Virginia Creeper Trail

A Haven for Outdoor Enthusiasts

Mountain Magic: Outdoor enthusiasts praise the region’s abundance of nature.

Washington County is a prime location for outdoors enthusiasts of all levels. At the intersection of several famous trail systems, the region is a desirable destination for anyone seeking to live closer to nature and be a part of a community full of adventurers. 

As a lifelong Damascus resident, Michael Wright has made a living promoting Washington County’s outdoor wonders through his local businesses. He owns and operates Adventure Damascus Bicycles, Damascus Outfitters, and Trailhead Designs, as well as Hellbender’s Cafe on the Virginia Creeper Trail. The area’s prime location amid the Appalachian Mountains brings with it an abundance of outdoor amenities. Hikers can hop onto portions of the Appalachian Trail, which cuts through the area, or the Virginia Creeper Trail, offering over 34 miles of multiuse paths. 

“Damascus is truly a haven for outdoor enthusiasts,” Wright says.

Appalachian Bound

Living among the natural beauty of the area has allowed Wright to build a life and career in the outdoors industry, from opening the first full-service bike shop on the Virginia Creeper Trail to a high-quality outfitter for Appalachian Trail hikers. “I have been able to create many jobs, make a living and raise a family in the small community I grew up in,” Wright says. “I have also felt that it was my duty to try and share the beauty of the area and help create some fun memories for as many visitors as I can.”

Damascus has become known as the “Friendliest Town on the Appalachian Trail.” This is due in part to the number of amenities for thru-hikers making the journey from Georgia to Maine. Damascus Outfitters carries all the essentials a hiker might need, along with fun souvenirs to remember the journey by. 

The Damascus Trail Center, in collaboration with the Appalachian Trail Conservancy, helps educate visitors about the history and significance of the trail and Damascus’ role in stewarding the land. 

Wright sees proximity to nature and outdoor opportunities as essential to the overall health of individuals and their communities. “Our walkaable communities and our local trail systems help to improve a person’s mind and body,” Wright says. 

While the area’s natural beauty alone is enough to draw visitors, its hospitality is what makes people want to stay. The “Friendliest Town on the Appalachian Trail” doesn’t just cater to hikers. It’s for anyone with an appreciation and desire to connect with its natural abundance. “Washington County is not just a place to live – it’s a place to thrive,” says Wright.

Local Favorites

Mount Rogers is Virginia’s highest peak. The hike offers views not only of the surrounding mountains but of the wild ponies that reside there. Hikers can also enjoy a short trek to Buzzard Rock on Whitetop Mountain. For a fun bike trek, start out at Hellbender’s Cafe in Taylors Valley and ride to Straight Branch. Or, for an easy day out, Wright suggests a picnic at Backbone Rock.

Livability Magazine, Washington County

This article, Mountain Magic, was first published in the 2025 issue of Livability magazine. Sponsored by the Washington County Chamber of Commerce. Learn more at Livability Washington County.

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